Experience

September 2019 - January 2020

Digital Transformation Designer - Digital Society School - Amsterdam, Netherlands

In this track called Systems for Sharing we worked on technical, digital and social systems. We created proofs of concepts, prototypes and did applied research to support ’Systems for Sharing’ in the light of the UN Sustainable Development Goals. I have been working on the project “Waste Management” within the HvA and UvA campus, whose challenge is to design a product, method or strategy to change the behaviour of students and staff to handle waste more sustainably within the campuses and university facilities. We worked in a multicultural and multidisciplinary team following the basics of SCRUM methodology in combination with the creative design thinking process. Each design sprint I presented updated results of the current project. I have developed the concept, created the prototypes, conducted user testing and art directed Plasticful Foods, an innovative project tackling the plastic pollution problem from a fresh angle. Plasticful Foods is a guerrilla marketing campaign which involves the development of physical and digital prototypes. This project has gained a lot of external recognition and has been selected to exhibit at Milan Design Week 2020.

January 2017 - June 2017

Industrial Designer - ID Eddy Kaijser Studio - Rotterdam, Netherlands

During this internship, I had the possibilities to improve my skills as a designer working in creative projects linked to the public space domain within an international context. My main tasks were linked to technical design drawings and to the development of creative concepts for the running projects.

February 2015 - June 2015

Industrial Designer - Naghi Habib Architectural Studio - Rome, Italy

Thanks to this internship experience I had the possibility to develop my creativity and approach to functionality within the field of interior design apartment renovation. The experience taught me to think in a versatile way and to conceive house spaces in a contemporary and harmonious way.

 

Workshop


April 16th 2018

European Space Agency Workshop Participant

The Moon Village Workshop at ESA consisted into three main activities: talks and lecture related to the MoonVillage, splinter work groups on three chosen subjects and a wrap up moon dinner with talks on specific issues linked to the MoonVillage and a Moon base design issues such as robotics, materials, environment, living off the land.

 

Exhibition

Milan Design Week 2020 - Showcasing Plasticful Foods 

April 21st - April 26th 2020

Plasticful Foods is a speculative design project on the future of food, in partnership with the University of
Amsterdam and Hogeschool Amsterdam, aimed at challenging people’s waste management behaviours. We are going to exhibit in partnership with Isola Design District.

Bad Feminist Exhibition - Feminist Activism Through Art - Melkweg Expo Amsterdam, Netherlands.

February 7th - March 8th 2020

I had the opportunity to exhibit for one month my graduation project 'The Feminist Textile Glossary' at Melkweg Expo during the exhibition 'Bad Feminist'. With this exhibition, Melkweg Expo gives the stage to contemporary feminist artists. They represent a new generation of visual artists who use their art to tackle feminist issues and they create a universe for the bad, the bold and the brave feminist.

Digital Society School Showcase - Studio HvA Amsterdam, Netherlands

January 22nd 2020

During the DSS showcase, I had the opportunity to exhibit the project "Plasticful Foods" I've been working with my teammates during my traineeship as a Digital Transformation Designer for the Systems for Sharing track.  Plasticful Food is a speculative design project which draws attention to the amount of micro-plastic people are incidentally eating on a daily basis. The issue of micro-plastic itself, is a waste management problem. Therefore, by drawing attention to the personal problem of micro-plastic consumption (which leads to negative health side-effects that scientists are only now beginning to research and understand), we hope to decrease the psychological distance between the global problem and the audiences everyday behaviours.

Graduation Festival 2019 - Royal Academy of Art  The Hague  (KABK), Netherlands

July 2019

From Friday 5 July through Thursday 11 July 2019 , I showcased my final work together with other 200 bachelor and master students during the Graduation Festival 2019 at the Royal Academy of Art, The Hague (KABK).

The Future is Local - Festo BV Delft, Netherlands

June 21st 2018

In collaboration with Festo BV Delft and together with my peer colleagues I presented a design project that explores and applies the benefits of local production technology to become meaningful products. 


Design Matters Special! Design Op Dieet - Pakhuis de Zwijger Amsterdam, Netherlands

June 11th 2018

Together with my group-project peers I participated in the Design Matters Special program at the Pakhuis de Zwijger on Monday 11 June in Amsterdam, over the role of designers in the creation of 'future-proof' products that stay relevant over time.

Within the context of the theme Value Futures and together with design critic Ed van Hinte we developed scenarios, in which we have investigated how to push the lifespan of products, challenging our addiction for the ‘new’ and bending economic models. 

Thursday Night Live! Value Futures - Het Nieuwe Instituut Rotterdam, Netherlands

February 15th 2018

On 15 February 2018 the Thursday Night Live! programme at Het Nieuwe Instituut presents 'Value Futures: how to cultivate product value over time', a design discourse programme in collaboration with the design critic Ed van Hinte.
The first results of the scenarios being developed that investigate and cultivate product value over time have been presented. What more scenarios and strategies can be developed? Is there a cure for our addiction for the new? How can designers influence the value of existing products over time?

 

Education

September 2017 - July 2019

Master Industrial Design - Royal Academy of Art Den Haag KABK, Netherlands

September  2016 - July 2017

Post Graduate Course Industrial Design - Royal Academy of Art Den Haag KABK, Netherlands

September 2012 - October 2015

Bachelor Industrial Design - Sapienza University of Rome, Italy

September 2006 - July 2011

Classical Gymnasium Bernardino Telesio - Cosenza, Southern Italy

 

©2020  Created by Federica Gilda Marrella

  • LinkedIn
  • Facebook
  • Instagram